Working With Me
My journey to marketing wasn't typical.
It started in financial analysis, where I learned to turn complex data into actionable business decisions.
Today, I bring that same analytical precision to marketing strategies for service businesses like yours.
When you work with me, you're not just getting a marketing expert.
You're getting a business strategist who:
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Speaks the language of ROI and business growth
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Understands the delicate balance of investment vs. return
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Tracks and measures everything (because what gets measured, gets managed)
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Creates strategies based on data, not hunches
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Focuses on what actually drives revenue for your business
My Marketing Journey
But I took an unexpected detour that became the best decision I ever made
Learning fundamental business processes and data analysis. This "detour" became my secret weapon.
Mastering the art of predicting outcomes and protecting bottom lines.
Started with 1 vehicle that grew to 8. This taught me what it really means to wear every hat in a growing business.
... But now with a business owner's perspective!
Managing 60+ clients, seeing every marketing challenge imaginable.
Combining financial thinking with marketing execution.
What I Discovered That Changes Everything
Most marketers don't understand business fundamentals. They obsess over "engagement" while you're wondering about actual revenue. That disconnect costs businesses time and money.
But here's the bigger problem: Small business owners wear too many hats, find marketing tech overwhelming, and lack time to focus on growth AND do what they love.
Three common challenges I hear from business owners like you:
Time Drain
You're wearing too many hats, and marketing always seems to fall behind
Tech Overwhelm
Keeping up with marketing trends and tools feels like a full-time job
Focus Split
You want to serve your clients, not spend hours figuring out Facebook ads
Who I Work With
You'll know we're a perfect fit if:
✓ You're a small, service-based business with 1-2 key decision-makers
✓ You're growing steadily and want to get more intentional with your marketing
✓ You're great at what you do — but marketing isn't where you want to focus your time
✓ You're ready to invest in sustainable growth
Proven Results Across Diverse Industries
When this BBQ owner came to me, he was questioning whether marketing even worked - his previous team had him skeptical about any investment. Today, our lead generation campaigns deliver a 21:1 return on investment. He's not just a believer now; he's increased his marketing investment because the results are predictable and profitable.
21:1 ROI for Texas BBQ Brand
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Sometimes the best way to understand business growth is to live it. My partner and I started New Age Travel & Services in 2017 with one camper van. Through strategic organic presence, targeted brand messaging, and systematic lead generation, we've scaled to 8 vehicles with consistent seasonal bookings. When I say I understand the challenges of growing a service business, I mean it.
Built a Travel Business from 1 Van to 8
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Currently working with a specialist who helps retired CEOs and CFOs navigate identity shifts after leaving high-authority positions. He values our monthly strategy sessions because I provide market insights and focus areas without requiring him to become a marketing expert. It's strategic guidance that respects his expertise while handling what he doesn't want to learn.
Guiding C-Suite Executives Through Career Transitions
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The Pattern:
Whether it's generating immediate ROI, building from scratch, or providing strategic guidance - I adapt my approach to what each business actually needs, not what I want to sell them.